As part of our vision, mission and objectives, awareness and empowerment of the patients and their families is paramount. Since the Association’s inception, we have advocated annually in October as the Breast Cancer Month, which is the number one cause of death of women in Oman. We have tried passionately and repeatedly to get our partners, supporters and sponsors to actively participate during the Pink Ribbon initiative, as an essential aspect of our Breast Cancer Awareness Campaign.

The Annual Walkathon organized by the Association is the closing activity of a month long of visits to schools, companies and institutions, as well as the presence of OCA’s awareness information desk in the most important commercial malls. The Walkathon also serves the association as a fundraising event. When the participants register for the Walkathon, they receive a specially designed T-shirt and a raffle ticket.

OCA would like to send a heartfelt thanks to all the sponsors, partners, companies, institutions, organizations, social clubs, schools, volunteers, and everyone that has supported and participated in the Pink Ribbon Initiative and Walkathon ever since our first edition in 2003. A special thanks to the Commercial Malls who have diligently worked and truly supported the Association for many years to help us raise awareness and reach the population:

• The Muscat city center (Al Futaim).

• The Qurum City Centre (Al Futaim).

• The Muscat Grand Mall.

• The Oman Avenues mall.

• Al Araimy Mall.

• The Jawharat Al Shaati Mall.

• The Walk at the Wave (AL Futaim).